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040 _cACKU
041 _a124
043 _aa-af---
050 0 0 _aPamphlet HN690.6.
_bZ9.
_cP658 2006
100 1 _aPoitevin, Bruno.
245 1 0 _aMarketing extension :
_ba powerful process in 6 steps : “empowering the poor to exploit market opportunities” /
_cBruno Poitevin, Shamim Hossain.
260 _aBangladesh :
_bLivelihoods, Empowerment & Agroforestry Project (LEAF) ;
_bSwiss Agency for development and Cooperation (SDC),
_c2006.
300 _a33 pages :
_billustrations, map ;
_c30 cm.
500 _aCover title. “October 2006”. Spiral bound. “Livelihoods, Empowerment & Agroforestry Project (LEAF), Bangladesh”—cover page.
504 _6Includes bibliographical references.
505 _aContents: Summary—Background—1. Current CBO marking situation—2. Empowering the poor to exploit market opportunities—3. The 6-step Marketing Extension tool (ME)—4. Positive outcomes of the ME tool—5. Critical observations of marketing extension—6. Challenges.
520 _aSummary: “The PRSP (Poverty Reduction Strategy Paper) prioritizes the fight against poverty for Bangladesh’s 150 millions inhabitants. Estimates state that half of the rural population live below the poverty line of $1/day. One in five rural households are considered “extreme poor” owning little or no land and assets. Accordingly, the pro poor economic growth issue has been widely studied by development groups. Intercooperation (Swiss International NGO) was financed by the Swiss agency for Development and Cooperation (SDC)…”—(page 7).
546 _a124
650 0 _aRural development – Bangladesh.
650 0 _aRural development projects – Bangladesh.
650 0 _aCommunity development – Bangladesh.
650 0 _aNon-governmental organizations – Bangladesh.
650 0 _aHumanitarian assistance – Bangladesh.
942 _2lcc
_cMON