Author (نویسنده/ناشر):

Kennedy, Marie R.

Second Author (نویسنده/ناشر دوم):

LaGuardia, Cheryl.

Catalog Source (منبع کتلاگ):

DLC

Statement of responsibility:

Marie R. Kennedy & Cheryl LaGuardia.

Publication/Distribution (Imprint):

Physical Description:

xxi, 177 pages : illustrations ; 28 cm.

Language:

English

ISBN:

9781555708894
1555708897

LCCN (LIBRARY OF CONGRESS CONTROL NUMBER):

2012028267

Subjects--Topical Terms:

Libraries
Special collections
Electronic information resources.
Libraries
Marketing.
Electronic information resources
Marketing.
Libraries
Case studies.
Marketing
United States

LC Class. No:

Z692. / C65. / K46 2013

Source of Classification:

Library of Congress Classification / Monograph

Accession No:

3ACKU000369586